Learn SEO and Content Creation Skills

This free and flexible Skills Bootcamp covers everything you need to know to hit the ground running in digital marketing.

This short course includes expert-led online training in SEO, keyword research, and content creation - followed by tutor support to complete a self-study certification accredited by Google and The Open University.

This Skills Bootcamp will help you grow from zero knowledge into a digital marketing hero within a few weeks. Afterwards, we'll support you to start your career and continue your training through our digital marketing apprenticeship programmes.

Register your interest


What Will You Learn?

This Digital Marketing Skills Bootcamp includes expert training in SEO, keyword research, link building, social media optimisation, creating high quality content, and the laws, regulations and ethics that marketers need to know.

We'll also guide you through the Google Digital Garage: Fundamentals of Digital Marketing Course. This industry-recognised certification introduces essential skills including content marketing, email marketing, creating ads, and data insights with Google Analytics. 

Who Can Join?

This Skills Bootcamp is open to anyone aged 19+ living in the North East of England or the West Yorkshire Combined Authority Area.

This programme has been designed for those seeking work or a career change, as well as people looking to develop digital marketing skills in their current role.

Whether you're brand new to digital marketing, or already have some knowledge, this course offers a one-stop shop for both essential concepts and advanced skills. 

Course Delivery

The first week of this Bootcamp is delivered live in our online SMART Classroom, led by our expert technical trainers with interactive lectures, group discussion, and hands-on activities. 

Following this, you'll get access to the Google Digital Garage. This is a 40 hour course to be completed over two weeks, with the flexibility to fit training around your schedule. During this time, you'll get one-to-one support and regular check-ins from our team. 

Career Progression & Next Steps

This Digital Marketing Skills Bootcamp will give you the foundational knowledge you’ll need to thrive in the marketing industry. From here, you can apply your new skills to your current work environment, or pursue a brand new career in digital marketing.

After completing the bootcamp and getting your Google certification, our team will help you plan your next steps for a sustainable career. At Baltic, we offer heroic support to help you secure an apprenticeship training programme and digital marketing job role with an amazing local employer.


Skills Bootcamps – part of the Government’s Lifetime Skills Guarantee and Plan for Jobs.

Skills Bootcamps are flexible courses of up to 16 weeks, giving people the opportunity to build up sector-specific skills and fast-track to an interview with a local employer.

Start learning marketing skills

Marketing Bootcamps For Employers

Develop your staff with our Digital Marketing Skills Bootcamp. This free, flexible online Skills Bootcamp can create fresh marketing talent, or help your team develop the skills they need to optimise your organisation’s online presence.

We teach practical marketing skills for immediate business impact, combining marketing theory with practical tools and industry best practices.

To enrol staff onto this Skills Bootcamp, please register interest through the link above, or for more information on recruiting our Bootcamp graduates, please get in touch with our team using the details below.

Get in touch


Whether you’re looking to start an exciting career or go further in a marketing role - we've got the training, tools, and support you need.